Vital Idgit Vote

Ever since the rise of Jon Stewart’s the Daily Show and Stephen Colbert’s Colbert Report, the Onion has started fighting back for market share in the world of faux news. I, for one, am enjoying the competition and was really informed about the vital Idgit demographic in American politics.

The main descriptor for an Idgit-(a) doesn’t commit to candidate until 15 minutes before vote and (b) responds well to repetitious advertising. Extremely important in in 2008. I might even hazard to say the key to the 2008 election.